Pixel Handler Episode 2, Your Web Project, features web project elements and how they mash up with your marketing strategy. Questions addressed:
- How do the following mash up to produce results… design, development, search engine optimization, Web standards, current trends, Web analytics, content, SERPs, usability, marketing strategy, and goal conversions?
- And, why does it matter?
- So, what can I do about it?
Wrap up: Keep the main thing the main thing! If your unique selling position is intimately related to your passion then it will be easy to communicate your message to your target audience.
Twenty Questions to Plan Your Web Site Project
Every Web project needs a solid plan to work through the estimate to the site delivery. Here is a list of project questions to plan your Web site with considerations for marketing, design, SEO, unique selling position, E-commerce, and more…
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